Alternative DataAdvanced📖 5 min read

Satellite Imagery Analysis

Eyes in the sky for economic truth.

Use Case
Retail Traffic, Commodities
Advantage
Proprietary, hard to fake

Satellite Imagery Analysis involves using orbital data to count cars in retailer parking lots, measure oil tank shadows to estimate reserves, or track cargo ship movements. It provides a 'real economy' verification of financial sentiment.

The Walmart Indicator

Hedge funds count cars in Walmart parking lots across the country via satellite to predict quarterly earnings before the company reports them. If the lots are fuller than expected, sentiment shifts bullish.

Key Takeaways

1

Provides objective physical data.

2

Used heavily in commodities (oil shadows, crop health).

3

Front-runs official economic data.

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